We created Sofuna because we wanted something better

We're Dorothy and Eleanor, the women behind Sofuna. Like so many women, we spent years accepting that feeling supported meant feeling uncomfortable. Tight bands. Straps digging in. Underwires we couldn't wait to take off. As our bodies changed, one thing became clear:
we didn't want to spend another day choosing between comfort and confidence.

So we decided to create something better.

Designed by women who understand

What if one everyday top could give you the comfort, coverage and support you want — without a traditional bra underneath? We wore it ourselves, tested the fit, adjusted the support, and refined every detail until we had something we genuinely loved putting on. Because if it wasn't comfortable enough for us, it wasn't good enough for you.

Comfort shouldn't have an age limit

  • No more settling

    This stage of life is about knowing exactly what you want.

  • Made for your body

    Clothing that works with your body, not against it.

  • Comfortable and confident

    Support without the digging, pinching and adjusting.

From us, to you

We created Sofuna for ourselves. But we built it for women like you. Because feeling comfortable in your own body never goes out of style.

With love,
Dorothy & Eleanor